Hi,
I am new to Search Engine Optimization - SEO. My manager is asking me to do guest posting. I wanted to know the importance of guest posting. Will it really improve the visibility and ranking of websites in search engine. I am more interested in getting ranking in Google search engine for my website. how guest posting will improve online visibility?
Share me your experience and possible guide for me.
Thanks
Hi,
I will try to provide an answer to your question ?how guest posting will improve online visibility?? I have many years of experience in SEO and Social Media marketing. I have worked for many websites and clients for helping them in getting higher ranking for a targeted keyword in the search engine. I will try to provide an answer to your question with my use case. In most of the project my role was to get ranked in the searching engines and drive traffic. I worked on guest posting along with Social media marketing, YouTube Video marketing and commenting on the best websites. I also created social media pages for the new and old websites in the different social websites. Also did on-page and off page SEO for the assigned websites.
All these helped me in getting higher ranking for my website in the search engine. I was able to successfully achieve higher ranking in search engines and also get long term traffic from the social media websites.
Among these I found Guest Posting or Guest blogging very effective. I was able to achieve more ranking and get higher place in the search results after each guest post from the higher ranking websites. If i posted the guest post on the no-ranking or low ranking websites then it affected my results in google search. Google pushed my sites to the lower palace. But when I again acquired a backlink through a guest post from a higher DA and higher ranking website then my website is pushed up in the Google Search result. So, there is evidence of getting higher ranking after acquiring links from well written Guest Post on the Higher DA website.
There was another experiment, I created very high quality content with very informative and useful content for my website and posted on the same domain. I created an internal backlink from this page to my targeted page. This also helped me in increasing the ranking of the website.
You should also understand the importance of adding evergreen content and latest updates (news content) to your website. Such contents refreshes the websites and helps websites in getting ranked for long term in the search engine. You should also create YouTube videos and publish on your channel. From your YouTube video you should make a link to your website and relevant content page. This also helps in getting ranked better in search engines.
I have explained this with my experiments and use cases. So, it's clear that there is a good effect of the search engine ranking of your website after getting a backlink from your Guest Post. You should keep in mind that the main use of Guest Post is to publicize your website among other high traffic websites.
Summary:
With guest posts you will get:
Hope this information provides an answer to your question.
Thanks
Ads