Google Penguin Update 2013

Google rolled out an update 2.0 to its Penguin algorithm that filters the search engine results by showing the best websites on top. Google Penguin 2.0 was rolled out on May 22 2013 and is aimed to improve the quality of search results.

Ads

Tutorials   
What will be SEO trend in 2017? Web content marketing tips that works in 2015 What is Mobilegeddon? Google Penguin 3.0 Launched Google Penguin Update 2014 Coming How to Get Traffic from Social Media to Your App? How to Recover a Business from a Google Panda 4.0 Penalty? Google Panda 4.0 is rolling out Google Launches Panda 4.0 Top 10 Emerging Social Networking Sites Top SEO Friendly CMS 10 SEO Mistakes Most People Do Top 10 Ways to Increase Google Search Hits Top 10 Search Tricks for Smarter Googling How to Save Your Site from Google Penguin Update Top 10 Web Design Tools How to Recover from Google Penguin Effects Most Important Areas of SEO Strategy Pros and Cons of Gray Hat SEO Top 20 SEO Techniques for Google Search Ranks How to Track Website Traffic? Top Internet Marketing Trends What is Niche Social Network? Google says Start Searching India Most Effective SEO Tools What is Disavow Link Tool and how to use it? Google Ranking Update for Spammy Queries Google Penguin Algorithm update issues and How to Recover How to Recover from Google Penguin 2.0 Updates What are Key Features to overcome Penguin Update? Why are Ranking affected by Penguin 2.0 Update Top 7 Tips to Save You from Latest Google Penguin Update Penguin 2.0 update: What likely changed and How to Recover Google Penguin Update at a Glance Google Penguin Update vs. Grey Hat SEO How to Recover from Google Penguin Update and Get the Ranking Back Benefits of Google Penguin Update for Web Users The Difference between Google Penguin and Google Panda Google Penguin Update vs. Black Hat SEO How to Protect against the Penguin Update How to Avoid Google Penguin Update Penalty Tips to Overcome Google Penguin Update 2.0 What's New in Google Penguin 2.0 Update? How to Recover from Penguin 2.0 Update Penalty? What changes are needed by SEO after the Google Penguin Update? What are Google Penguin Update Issues? Google Penguin 2.0 Update What are Google Penguin update impacts? 10 Ways Google Penguin Update will affect SEO What is Google Penguin Update?
Ads

Google Penguin is an algorithm that Google uses to restrict spam websites or blogs. Till today, Google has rolled out three updates to original Google Penguin. With Google Penguin latest update, it is trying to improve the quality of search results for users.

Matt Cutts, head of Google webspam team announced the latest Google Penguin update 2.0 on May 22, 2013.

Penguin previous updates:

  • Penguin 1 released on April 24, 2012
  • Penguin 2 released on May 26, 2012
  • Penguin 3 released on Oct. 5, 2012

Google Penguin 2.0 affected about 2.3% of English-US queries. It will also affect other languages with more webspam.

According to Matt Cutts, Google is going deeper with this update and more sites will be impacted by this than previous Penguin updates. However, he did not elaborated on what he means by deeper.

Impact of Google Panda 2.0: which websites will be impacted

With the response by people, it has been understood that websites carrying out black-hat SEO, automated back linking, using advertorials to give links to their websites, etc, have been hugely affected by this update.

Google has clearly said that one must nofollow the link to such advertorials or required action will be taken.

However, this update has also positively affected some websites and blogs, which have shown a jump in search engine results because of their original, informative and genuine content and no fake back-linking.

Some people have misunderstood the meaning of "going deeper". They believe that previous update only affected the homepage of the websites and not other pages but with what results have shown is that the whole websites were affected by the previous updates and with "going deeper", presumably Google means that this affect will be made stronger so that still prevailing websites can be cut down.

How to save Websites from Google Penguin 2.0 update:

  • nofollow the advertorials.
  • Improve your site structure
  • Improve the navigation in your website
  • Use Social networking websites for promotion among people to generate traffic and back links.
  • Use Video-sharing websites to promote your content.
  • Use Documents, slides and PDF to promote your websites.
  • Guest posting can be used to increase awareness about your products and services. Also it helps in giving links to your website or blog.

In order to save your website from this update, remove all the junked spammed content from the websites like having links just to attract traffic but no real content on it.

Advertisements

Share on Google+Share on Google+

Google Penguin Update 2013

Posted on: June 10, 2013 If you enjoyed this post then why not add us on Google+? Add us to your Circles

Advertisements

Ads
 

Discuss: Google Penguin Update 2013  

Post your Comment


Your Name (*) :
Your Email :
Subject (*):
Your Comment (*):
  Reload Image
 
 
Comments:0

Ads

 

Ads